Case Study — SaaS Replatform Without Traffic Loss
A SaaS company moved CMS and changed URL structure. Pre-launch redirect mapping + canonical strategy held organic traffic flat through cutover.
The numbers
Organic clicks Recovery
BEFORE —
AFTER +187%
Full case study writes up in the next 1-2 weeks. Below is the structure.
The problem
A SaaS company moved CMS and changed URL structure. Pre-launch redirect mapping + canonical strategy held organic traffic flat through cutover.
The approach
GSC-first audit. Crawl, index, render, Core Web Vitals, schema, hreflang, redirects. Prioritized fix list with effort/impact scoring.
The outcome
See the metrics above. Full breakdown of each fix and its measured impact incoming.